How Americans choose Christmas trees

Each state has a distinctive taste in Christmas trees.

Tennessee, Florida, and West Virginia are the top spenders for artificial Christmas trees. Only 18% of Americans buy the teal thing.

– Two-thirds of U.S. households display an Artificial tree and just fewer than 1 in 5 display a Real tree.
– Households that display artificial Christmas trees are more likely to display more than one tree.
– Most Americans plan to keep their artificial Christmas Trees for around 10 years.
– When buying a tree, shape and realism matter to consumers the most.


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