Tennessee, Florida, and West Virginia are the top spenders for artificial Christmas trees. Only 18% of Americans buy the teal thing.
- Two-thirds of U.S. households display an Artificial tree and just fewer than 1 in 5 display a Real tree.
- Households that display artificial Christmas trees are more likely to display more than one tree.
- Most Americans plan to keep their artificial Christmas Trees for around 10 years.
- When buying a tree, shape and realism matter to consumers the most.